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Presentation Training Tips:
Personal Information - How Much Should A Presenter Reveal?
Have you ever sat through a dry an boring speech? Of course you have, we all have. Did you spend any time trying to figure out why the speech was so dry? I’m going to bet that at least one of the reasons is that the speaker didn’t connect with the presenter – the speech content itself was impersonal. Did you know that it’s possible for a speaker to go too far in the other direction also?
A Speech That Nobody Wants To Hear
Once upon a time I had the misfortune
to attend a speech that was being given by a presenter who
had been married four times. Now the fact that he had been
married so many times was no big deal, but the speech was on
how to choose the correct investment plan for a 401k. During
the speech, the speaker must have "revealed" aspects about
his four different marriages at least 30 times. To this day
I really couldn’t tell you anything about the different
funds that one could use as part of their 401k plan, but I
can vividly recall aspects of each of this guy’s marriages.
This was a clear case of TMI: too-much-information.
No, the
speech wasn’t boring, but the amount of personal information
that was being shared overpowered the message. There’s got
to be a balance.
So Where Do You Draw The Line?
All of us desperately want to avoid giving boring speeches. However, we also want to make sure that our speeches have an impact – and if we’re sharing too much personal information this isn’t going to happen. Here are some tips on how to draw the line between too much and too little personal information correctly:
Match Your Speech Type: certain types of speeches naturally lend themselves more readily to having personal information included in them. Speeches in which you are trying to persuade or entertain your audience are great vehicles for more personal information. Speeches to inform are not.
Match Your Audience: Who is in your audience (and why are they there)? If you have a business audience who are looking for ways to keep their business afloat during a severe economic downturn, then your childhood stories are not going to be appropriate. However, if your are speaking to a Garden Club filled with mothers, then perhaps a childhood story might be the perfect way to establish rapport.
Stay On Topic: Sharing personal information just because it makes a great story (like my 401k presenter did) is a bad idea. You need to make sure that the story ties in with what your speech is all about. If it doesn’t, then skip it.
Listen To Your Audience: In the end, it all comes down to what your audience wants to hear. If, while you are giving your speech, you start to detect that your audience is not staying with you, then cut back on the personal information and instead focus on your core content.
Final Thoughts
This is one of those tough areas where
you are going to have to rely on your speaker’s judgement.
Sometimes you’ll get it right and sometimes you might be off
the mark and include either too little or too much personal
information in one of your speeches. However, keep at it and
refine each speech the next time you give it. In the end,
you’ll know how much personal information to include in
order to be able to intimately connect with your audience
and make an lasting impact in their lives.
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